We Build the Technology. You Build the Brokerage.
SetupZero brings platform, CRM, risk, liquidity connectivity and support under one roof, so founders can focus on clients and growth.
Who We Are?
SetupZero was founded by a team with 5 years of hands-on experience in brokerage technology, trading infrastructure and fintech support. Before SetupZero, our team delivered platform setups, CRM integrations and technical support to brokers across the Middle East, Asia and Africa under the SetupFX brand.
We saw the same problem again and again: launching a brokerage meant juggling five or six vendors, long timelines and costs that kept growing. SetupZero brings everything under one roof, so founders can focus on clients and growth instead of technology headaches.
Headquartered in Dubai, we serve brokers, prop firms and fintech companies across the Middle East, Asia, Africa, Europe and Latin America.
To make launching and running a brokerage simple, fast and affordable for every ambitious founder.
To become the most trusted end-to-end technology partner for the global trading industry.
Our values
Client first
Your success is how we measure ours.
Transparency
Clear pricing, clear timelines, clear communication.
Reliability
Stable systems and support that answers when you need it.
Innovation
We keep improving our products as the market changes.
Ownership
We treat every client project as our own.
SetupZero in numbers
5 years
of building, hosting and supporting brokerage technology alongside the industry's providers.
The People Behind SetupZero
Photos, names and roles for founders and key leaders will be added here.
Founder
Chief Executive Officer
Co-founder
Chief Technology Officer
Leader
Head of Client Success
Leader
Head of Trading Infrastructure